Give the headline, details and next action different jobs.
WHY CARE?This is here to help you understand the idea and use it—not merely finish a page.WHAT NEXT?Read the first section, explain it in your own words, then try the small task below.
OPEN ONLY WHAT YOU NEED.Start with the short answer. Expand each idea for examples, mistakes and the fuller explanation. Slides or video are added when they genuinely make the subject clearer.
01 · THE BIG IDEARead deeper+
IN PLAIN ENGLISH
Visual hierarchy is the order in which a design guides attention. If every line is large, bold and colourful, readers have to work out what matters for themselves.
02 · EXAMPLERead deeper+
IN PLAIN ENGLISH
On a school art-fair poster, “School Art Fair” is the headline. The date and venue form a second group. “Register at the school office” is a separate action. The organiser's address should not compete with the event name.